Microsoft Clarity + Growth Dept CRO
Tag each Clarity session with the visitor's test group, so recordings and heatmaps can be filtered by group.
- A cro_<test id> custom tag per test
- Set after the shopper's consent
- One switch in Integrations
At a glance
Does Growth Dept CRO work with Microsoft Clarity?
What does Clarity receive?
A custom tag named cro_<test id> with the visitor's group key.
Does Growth Dept CRO add Clarity to my store?
No. Clarity's own tag must already be on the store; without it the tags do nothing.
When are tags set?
Once per page view, after the shopper's analytics consent.
Who can turn it on?
Admins and owners, with a switch in Integrations.
How it works
How Microsoft Clarity and Growth Dept CRO work together
Switch it on
Turn on Clarity tagging in Integrations.
A visitor enters a test
The runtime notes the group before the page paints.
The session is tagged
Clarity records cro_<test id> with the group, for filtering later.
Get started
To get started
- 01
Check Clarity is installed
Clarity's own tag must already load on your store.
- 02
Turn on tagging
Integrations, Microsoft Clarity, Connect.
- 03
Filter by group
In Clarity, filter recordings and heatmaps by the cro_<test id> tag.
FAQ
Microsoft Clarity questions
Does it work if Clarity loads late?
Find out what is worth testing on your store.
Book a 45-minute call with the Growth Dept team. We look at your store and your traffic, and tell you which tests to run first.